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SOLUTIONS CATALOG

The SPARQ Solutions Catalog helps practitioners apply social psychological insights to their work in:

Woman looking at herself in mirror

Problem

People’s desire to see themselves in the best light prevents them from accurately perceiving risks to their health. 

Solution

Reassuring people that they are good helps them accept negative information about their health...  

A doctor shakes hands with a patient

Problem

Colonoscopies can prevent colon cancer, yet the painfulness of the procedure deters patients from screening.

Solution

Prolonging the painless final moments of a colonoscopy leads patients to recall the entire procedure as less painful, which in turn increases their willingness to undergo more screenings in the future...

Banana split

Problem

Obesity causes 300,000 deaths per year in the United States, according to the National Institutes of Health

Solution

When people use smaller dinnerware (plates, bowls, cutlery, etc.), they eat less...

Girl balancing a book on her head

Problem

Students who are the first in their families to attend college struggle to keep up with their classmates from college-going families.

Solution

Acknowledging first-generation college students’ unique needs and empowering them to take advantage of university resources helps them adjust to college and earn better grades...

Vegetable cartoon characters smiling and waving

Problem

More than one-third of American kids are overweight or obese, according to the U.S. Centers for Disease Control.  Junk food drives part of this obesity epidemic.

Solution

Storybooks that teach kids why they need different nutrients lead them to choose healthier snacks...

Condoms

Problem

More than 1 in 3 Americans have a sexually transmitted infection (STI), according to the Centers for Disease Control and Prevention.

Solution

Pointing out people’s hypocrisy causes them to practice safer sex...

Two women holding bags of goods

Problem

It's hard to change people's behavior.

Solution

Changing the behaviors of an entire group of people can be easier than changing just one person at a time...

Image of letter that reads: I'm giving you these comments because I have very high expectations and I know that you...

Problem

College students often earn mediocre grades.

Solution

Helping college students understand that intelligence is a skill they can develop over time, rather than a talent they were born with, causes their GPAs to rise...

Collage of faces of different ages, races, and ethnicities

Problem

Prejudice and discrimination make life hard for many people around the world.

Solution

Showing that other groups are made up of diverse individuals reduces prejudice and discrimination...

Dried and cracked soil

Problem

Even during droughts, many Americans guzzle water. In dry California, for example, some cities use more than four times as many gallons of water than do their neighbors. 

Solution

Discovering they are hypocrites prompts people to turn off the tap...

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